About Karousel

Karousel is a design and branding studio in the heart of Reykjavík.

Strong brands are the foundation of successful entities. Brands are harder to create and sustain today, due to overwhelming market variety and educated consumer choice. This is why you might need us.

We are Maria and Otilia and we help you create or improve your brand with strategy and design. Like a Karousel, the creation process is cyclical, it doesn’t end, but continues to improve.

The Karousel Kollective

We thrive on creating. It’s what we do. Together with our trusty Karousel Kollective (our team), we create and develop brand identities, whether it is logos, social media, video commercials or packaging, we help you excel with your brand.

We are located in Reykjavík but have resided and worked in New York, Washington D.C, California, London, Copenhagen, Barcelona, Tokyo and Moscow.

We have a special place in our hearts for honest brands and social enterprises. If you have a people or environmentally friendly project, we would enjoy (even more) to work for you.

Strategic Design and Branding: Maria Ericsdóttir Panduro and Otilia Martin. Photographer and Videographer: Erla Kalmar. Creative Copy: Svetlana Graudt. Proofreading and Translation (Icelandic and English): Hadla Helgadóttir. Would you like to join our team? Please submit your portfolio to maria@karousel.is

Projects

We have designed for the following organisations:

Contact

If you would like to hire us for a project, please write to maria@karousel.is or ring Maria at + 354 864 6640.

What we do

Graphic Design
Social Design
Strategic Branding
(Brand Awareness, Identity, Image, Equity)
Webpages
Advertising 
Packaging
Social Media Strategies
Social Media Content
Video Production / Ads
Interior Design
(Restaurants, Hotels, etc.)
Art Spaces
Exhibitions
And more…

Location

Freyjugata 47
101 Reykjavík
Iceland

Founded

2012
Kt. 541113-0610

AGUSTAV
Allianz
Askja
Ásmundarsalur
Blå Cirkel Jazz
Cintamani
City Lights
CPH DOX
Cycling Without Age
Diana Júlíusdóttir
Demeter
Designit
DST Output
FL Group
Finnrós
Foodshop No 26
FÓLK
GLS á Íslandi
GRID
Grapevine (Húrra) Hafnarfjarðarbær
Háskar Festival
H:N Markaðssamskipti
Himnesk Hollusta
Hjólafærni
Hjólavottun
Hjólum
House of Strike
Icelandair
Kirkja Sjöunda Dags Aðventista
Isold
Línan

M3 Steypuverk
Maranatha Volunteers
ME Studio
Mengi
Menningarnótt (RVK)
MXIA
Mirra
Mixtúra
Mjólka
Mother
Númer 29
Ó! Auglýsingastofa
Reykjavík Print
Reykjavík Documentary Workshop
Reykjavíkurborg
Sagafilm
Saga Capital Investment Bank Saga Kakala 
Secret Soltice Festival
Shell
Sjáðu
Skógarbjörn Adventures
Sóley Organics
Spron
Suðurhlíðarskóli
Súpustofan
Tuborg
Unicef
Vífilfell
VVERAA Reykjavík
Ölgerðin

 

Awards 

Awards:
Graphis Platinum Award: 
Karousel Branding. Publication: On the cover of Branding 7 and interview in front of book.  

Graphis Silver Award: 
Reykjavík Print Logo. Publication: 2018 Design Annual. 

Graphis Gold Award:
Branding for Karousel. Publication: 2017 Design Annual.

Graphis Silver Award:
Hjólum Logo. Publication: Logo Design 9.

Graphis Silver Award:
Saga Kakala Branding. Publication: 2016 Design Annual.

Graphis Silver Award:
Saga Kakala Logo. Publication: 2016 Design Annual.

Graphis Merrit Award:
Sóley Organics packaging. 2015 Design Annual (featured online: www.graphis.com).

Featured in

Admirat Women Dubai - Mother
Honest Cooking, New York - Mother
Morgunblaðið - Karousel, Maria Ericsdottir Panduro
SHTAB-KVARTIRA Magazine - Nina Knudsen
The travelling Embassy of Rockall - Tephra
Berlinske Tiderne - Mother
Séð og Heyrt - Tuborg
Interior Design - Reykjavik Print
Elle Finland - Mother
Cover Magazine - Mother
Byen Bedste - Mother
Politiken - Mother
Euroman - Mother
Vogue - Sóley Organics
Graphis Branding 7 - Book
Graphis 2018 Design Annual - Book
Graphis 2017 Design Annual - Book
Graphis Logo Design 9 - Book
Graphis 2016 Design Annual - Book
Graphis 2015 Design Annual - Online
1000 Packaging Designs. Client: Mjólka
1000 Packaging Designs. Client: Himnesk Hollusta
Best of Brochure Designs 10. Client: Saga Capital

Nominations

AOK Best restaurant in Copenhagen, Politiken - Mother
Lúðurinn - Icelandair
FÍT - Cintamani

 
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